GLOSSARY
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DAT – Digital Audio Tape, used
in digital systems.
Data Transmission – The
sending of data, such as audio or video messages, by breaking the
information down into the smallest bit units that a computer
understands.
Daypart – A portion of a radio
station's broadcast day, usually split into Morning: 6-10am, Midday:
10-2pm, Afternoon: 2-6pm, Evening: 6-12 Midnight, etc.
Dead air – Silence on the
radio when there is no audible transmission that can be due to either
operator error, computer error or an act of nature.
Decibel – The unit that
measures the volume of sound.
DeeJay (DJ) – Radio
personality, or disc-jockey – a “jock.”
Delayed broadcast – The
program is pre-recorded, or not live. To be broadcast at another time.
Delivery – The style that an
announcer uses when announcing a commercial, or reading a script.
Deregulation – The loosening of
Federal regulation over radio stations either by decree from the FCC or
through law by Congress. The Communication Act of 1996 offered new
deregulation for radio.
Diaphragmatic breathing –
Sometimes known as 7 to 11 breathing because of the counting when
performing this technique, this breathing technique requires a breath
in to a count of 7, then a breath out to a count of 11. The out breath
must last longer than the in breath.
Digital Audio Tape (DAT or R-DAT)
– A signal recording and playback medium that was developed by Sony in
the mid ‘80s. It appears similar to a compact audio cassette and uses 4
mm magnetic tape enclosed in a protective shell, but it is half the
size at 73 mm × 54 mm × 10.5 mm.
Director – The individual
responsible for controlling the program on radio or TV.
Disc – A phonograph record or
a CD.
Digital radio – Technology that
concerns the transmitting of digital audio and data signals alongside
existing AM and FM analog signals, which allows listeners to enjoy
CD-quality sound, eliminating the static and hiss associated with
analog broadcasts. It also provides a platform for new wireless data
services that, combined with display screens on HD Radio-enabled
receivers, will deliver a variety of additional information such as
song titles, artist names, traffic updates, weather forecasts, sports
scores, etc.
Disc-jockey – a deejay (DJ) or
person who plays songs on the radio, and provides information and other
content to listeners.
Drive Time – Known as the time
periods between 6-10am (Morning Drive) and 2-6pm (Afternoon Drive) when
radio stations typically have their highest listenership.
Drops – Sound bites that have
been lifted from movies, television programs or other sources to be
used by DJs to accentuate programming.
Dub – To make a copy of a tape
or an audio or TV segment or a commercial.